The PR culture

Why do we gauge so much of our success on personal records?

Because it’s easy to measure.

We can point to our bank account and think if the number has gone up, we have done something well. We time our mile run, so we can see that our effort has improved something.

Our internal narrative constantly reminds us, we are not good enough. And immediately we are reminded of how someone is always better. (Unless maybe you’re Donald Bradman.)

There is more than one way to measure.

Output may be a sign of improvement but maybe we should measure ourselves by doing things that make us proud, things that make us stand taller. We can measure how we have helped each other.

We get to choose what we measure. We improve what we measure.