Of course, it is hard to change people’s minds.

No one wants to admit they’ve been wrong all these years.

We don’t inform the internal narrative in light of new evidence. No, the stories we tell cherry pick the evidence presented. We reinforce our decisions and biases we’ve made.

(It’s not logical, we are emotional creatures of habbit. Logically, it doesn’t make sense to smoke. We can only justify smoking emotionally.)

So if you are going to help someone, you have to be prepared to not give up on him when they have given up on themselves. Re-wiring, unraveling the internal narrative takes time.

No one changes their worldview after one, two, or ten attempts.

In a culture of low expectations, we can’t stop giving up on people when they are in the middle of the dip. We are only feeding the narrative that this individual will never amount to something better.

Recently, I was discussing this idea with one of my smart and trusted friends. At one point, he turned to me and said that there will always be people in the world that won’t live to their potential.

It broke my heart.

It sad that the culture has taught us that some of us will never be good enough, that we’re not special snowflakes.

Everyone has something to contribute. It’s your insight, and how you see the world that can make a difference. You may not be the one that cures cancer, but you can be the one that cures social cancer in your community, in your tribe. You can be the one that puts a smile on a customer’s face every time they walk in. You can be the one that cleans the hospital floor with more attention than anyone else, helping patience get better quicker. You can start a blog, and share your insights.

You can start, right now, with anything.

There is still time to build a culture that we can all be proud of.