Four out of ten Americans believe in ghosts, demons, and other supernatural entities. One and five believe they have seen a ghost.

Yet, despite the lack of evidence to support that we live in a demon-haunted world, people still choose to believe in their existence.

Sometimes charlatans can trick us. Far more often, we choose to see what we want to see. As demonstrated by Simons and Chamboris:

We can’t take in all the information. Instead, we create short-cuts to find the patterns. If we believe in a demon-haunted world, we are looking to fulfill that prophecy. Hence why we see faces in the sky.

The famous Cydonia Images of Mars

Since people could see a face, some scientists demanded further explanation. Costing millions of dollars and countless hours just to be sure.

Cydonia is nothing more than an optical illusion.

And what they found was an illusion. Indeed, it is difficult to separate shadows from the light when we are forcing the world to fit into our narrative rather than changing ours.