According to Dunbar’s Law, the max number of relationships a human brain can process is 150.
Yet, when we scroll through the most active Facebook accounts that number is much higher.
The problem is that our brain can’t separate who’s important. The brain thinks what happens with the Kardashians is just as imperative with what’s going on with your co-worker you see every day.
They are all lumped in the same category.
What this means is we tend to treat people in positions of power as friends even if we have never meant them.
Which also means we are more likely to give this person or group the benefit of the doubt.
This is the problem when we give everyone a microphone and a channel. We have to sort through the cruft to find trusted sources. Unfortunately, this is going to take time to sort, given the number of dark patterns of social media.