Originality vs authenticity

There is no such thing as an original idea anymore. All of the original ideas are all taken. We now have a system that builds upon the previous works that has come before us.

You don’t develop new code without the use of a computer. You don’t write a new book without it being published on bounded pieces of paper (or the Kindle).

Authenticity, on the other hand, is completely different. In popular culture we call it finding your voice. Our best form of authenticity we can show in a crowded market is to stand up and say, “This is me. This is what I do.”

What authenticity really comes down to is this:

We make things better by making better things. No matter what we do to mix and match, as long as its coming from a place of generosity, it’s authentic (and it will probably even feel a little original too).