The internet makes us think global.
Social media makes us think about status.
The job makes us think in bottom lines.
All these systems floating around to optimize one thing or another.
We don’t think enough about why optimization is the goal for more GDP, more clicks, more money.
Optimizing isn’t where we need to land. It isn’t the destination. And it probably isn’t part of the journey either. At least not as important as we make it out to be.
Josh Allred's Blog 